Cristie Winterfield
Project DirectorAbsolute ProcurementCristie Winterfield is a Director and Senior Project Leader at Absolute Procurement, where she leads the execution of complex FF&E projects across the hospitality industry. With over a decade of experience, she is known for bringing clarity, precision, and momentum to fastpaced,
design-driven environments. Cristie works closely with owners, designers, and vendor partners to align design intent,
budget, and schedule; using procurement data and cost insights to inform smart financial investments and ensure seamless delivery from concept through installation. Her strength lies in translating vision into execution, with a focus on proactive communication, detailed
documentation, and thoughtful problem-solving. A respected leader and collaborator, Cristie brings a grounded, solutions-oriented
perspective to the evolving hospitality landscape. She is passionate about elevating the role of procurement as a strategic partner and, in today's climate, is increasingly focused on helping ownership groups make confident capital decisions backed by market data and
operational insight.
Development Decision Making: Maximizing Value through Data-Driven A&D Strategy
Through a data-driven lens, the discussion will examine how operations, branding, floorplans, and amenities influence guest satisfaction and financial…Through a data-driven lens, the discussion will examine how operations, branding, floorplans, and amenities influence guest satisfaction and financial performance. The conversation will also address how to leverage industry-wide and location-specific…Through a data-driven lens, the discussion will examine how operations, branding, floorplans, and amenities influence guest satisfaction and financial performance. The conversation will also address how to leverage industry-wide and location-specific data to inform design investments and develop capital expenditure strategies that maximize long-term ROI. Through a data-driven lens, the discussion will examine how operations, branding, floorplans, and amenities influence guest satisfaction and financial performance. The conversation will also address how to leverage industry-wide and location-specific data to inform design investments and develop capital expenditure strategies that maximize long-term ROI. Show MoreClick the title to see all details
