Michael Snapkoski
Global Brand LeaderApartment Collection by HiltonMichael Snapkoski is a seasoned hospitality executive with more than 20 years of experience shaping brands and building strong owner and operator partnerships across the lodging industry. He currently serves as Global Brand Leader for Apartment Collection by Hilton, where he leads brand vision, positioning, and execution for Hilton’s newest extended-stay offering.
Michael has played a key role in launching and scaling hospitality concepts, with a focus on differentiated guest experiences, aligned brand standards, and sustainable commercial performance. He brings deep experience partnering with owners and cross-functional teams to accelerate adoption, grow market presence, and unlock long-term value. Michael is known for a people-first leadership style and his ability to translate strategy into scalable brand outcomes.
Blurring the Lines: Where Hospitality and Residential Design Converge
What people expect from where they live has fundamentally changed. Today’s residents are no longer just looking for a place to stay, they are seeking …What people expect from where they live has fundamentally changed. Today’s residents are no longer just looking for a place to stay, they are seeking the same level of experience, service, and emotional connection they associate with great hotels. Th…What people expect from where they live has fundamentally changed. Today’s residents are no longer just looking for a place to stay, they are seeking the same level of experience, service, and emotional connection they associate with great hotels. This session brings together three distinct perspectives shaping that shift: a designer working fluidly between high-end residential and hospitality, a global hotel brand expanding into residential and …What people expect from where they live has fundamentally changed. Today’s residents are no longer just looking for a place to stay, they are seeking the same level of experience, service, and emotional connection they associate with great hotels. This session brings together three distinct perspectives shaping that shift: a designer working fluidly between high-end residential and hospitality, a global hotel brand expanding into residential and apartment living, and a developer delivering luxury residential buildings in partnership with leading design teams. Together, they will get into the specifics of how hospitality thinking is actively influencing residential projects today, from how amenity spaces are programmed and branded, to how units are designed, to how services and operations are being reconsidered from day one.Show MoreClick the title to see all detailsShow More
